The Ask: How can we effectively promote the Sustainable Tourism Grant to generate widespread media coverage and engage the local community?
The Solution: Palmer Public devised a comprehensive media relations strategy, targeting key journalists and media outlets with compelling narratives about the grant’s impact on sustainable tourism. By highlighting the unique aspects of the grant and its benefits to the community, we ensured maximum media exposure and public interest.
The Impact:
- 100% Media Success Rate
- 4.73m Online Audiences Reached
- 72.8k Estimated Views
