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In the world of PR, the phrase “a picture is worth a thousand words” couldn’t be more true. Visual storytelling isn’t just about having a great photo or video — it’s about using imagery to create a deeper connection with your audience, elevate your brand, and communicate messages more effectively than words alone ever could. […]

The Ask: How can we effectively promote the Sustainable Tourism Grant to generate widespread media coverage and engage the local community? The Solution: Palmer Public devised a comprehensive media relations strategy, targeting key journalists and media outlets with compelling narratives about the grant’s impact on sustainable tourism. By highlighting the unique aspects of the grant […]

The Ask: How do we position Truly Free products to be top-of-mind for consumers during the peak cleaning moment of the year – Spring cleaning? The Solution: Palmer Public knew that Spring Cleaning searches would skyrocket by over 300% on March 20th, the official start of Spring. By leveraging specific cleaning product tips and expert […]